Curriculum for good customer service

Customer service:
Customer service is the stipulation of service a firm has to ensure to its customers before, during and after a sell. It is a sequence of activities intended to increase the height of customer satisfaction. By ensuring a satisfactory customer service, a firm can met the customer expectations and ensure a competitive advantage.

A good customer service is the procedure of satisfactorily resolving customer complaints about the products and services. It also involves maintaining a constant relationship with the customers with a view to accomplish their delight and patronage.

Customer service curriculum
A curriculum for customer service possesses the necessary topics one should go through to understand the ins and outs of good customer service.

To ensure a good customer service, the following topics should be included in the curriculum.
    Customer Service Overview
    What is Good Service?
    Internal & External Customers
    Exceeding Customer Expectations
    Working Together
    Team Interactions
    Communications Style Profile
    Introduction to Business Principles
    Marketing and Competitive Issues
    Quality Focus

The curriculum also includes the basic of Marketing such as
-The Marketing process:
1.    Understanding the market place
2.    Designing a customer driven strategy
3.    Constructing marketing programs
4.    Customer relationship management

-The objectives of Marketing:
1.    Increase profit / revenue
2.    Target a new market or a new segment
3.    Achieve market share
4.    Maintain market share
5.    Develop a range of products
6.    Create and maintain image
7.    Competitive advantages

Possible benefits of offering a free good customer service:
If one goes through the curriculum for customer service, she / he will understand that one of the most important benefits a good customer service brings is the competitive advantage. As technology is very much available to all the market oriented firms, traditional feature and cost-benefit advantages no longer affects the competitive advantage. A good customer service does the trick instead. Customer services can provide good benefits to the company such as increasing the image of the product, improve the position of the company and increases the customer loyalty. Moreover, it reduces the number of complaints from customers.

Good customer service also is the ability to provide a service or product in the way that it has been promised. A good customer service can bring higher efficiencies. When a firm focuses its efforts on the areas that directly affect customer satisfaction, it will than utilize its resources more efficiently. In result, an effective customer service will provide a pathway for working on those areas that are most important to the customers and will reduces the deviation which distracts the firm from focusing on these areas. A free good customer service can also increase morale and satisfaction of the firm as most of the customers will be happy with the firm.